This piece was commissioned by Hewlett-Packard and made into a 30 second commercial, screening in Malaysia, Indonesia, Thailand and China in 2012. It was also exhibited in Germany later in the year.
I created this work by scanning a handful of feathers, then arranging them differently each time. The 1500 sheets of paper were then laid out and taped together. They were installed with the design and mechanics like a giant fan, which revealed a huge dove that looked like it was flying out of the printer.
Advertising Agency: BBDO Singapore
Production team: Great Guns & P.I.G. China
This piece was commissioned by Hewlett-Packard and made into a 30 second commercial, screening in Malaysia, Indonesia, Thailand and China in 2012. It was also exhibited in Germany later in the year.
I created this work by scanning a handful of feathers, then arranging them differently each time. The 1500 sheets of paper were then laid out and taped together. They were installed with the design and mechanics like a giant fan, which revealed a huge dove that looked like it was flying out of the printer.
Advertising Agency: BBDO Singapore
Production team: Great Guns & P.I.G. China
